The social media networks Twitter and Facebook have a new competition.
Its name is Pinterest, and in only 2 years online it has turned into the third most popular social media network in the United States, in accordance with the most recent online reports.
This platform works under the likes and preferences of its users, who are creating boards or small virtual pinboards with images that seem interesting to them.
The place, to which at present it is possible only to enter by invitation, received during the last week of January almost 21,5 million visits, almost 30 times more than the number of entire visits during the last six months.
The profile of the users of this platform, created in March, 2010 by Ben Silbermann, is especially the called generation of ‘baby boomers’, in that young people and adults use for more than six hours the computer, and spend the time in Internet visiting places that are related to topics of gardening, sports, health and relatives.
The feminine genre prevails in this platform, since it generates more than 95 % of the called ‘pins’ or ‘likes’ that are realized, especially in a demographic space from 18 to 34 years, reveals a study of the counsel comScore.
In fact the site has become so popular that there are already companies and people in the marketing business buying Pinterest followers at wholesale prices just like there are thousands daily looking where to buy followers on Twitter and Facebook Likes to increase their online presence in websites that receive millions of unique visitors a day.
Do you have a Pinterest account? How is Pinterest working for your online marketing campaigns? Give some feedback and tell us what you think of Pinterest.. and follow us on Pinterest